Transformation of Towel Supply Chain in the E-Commerce Boom: A Practical Guide to the Small Order Quick Response Model
With the rise of cross-border e-commerce and brands, traditional bulk purchasing models no longer meet market demands. The towel industry is undergoing a supply chain transformation, with the “small order quick response” (SOQR) model becoming a key strategy for wholesalers and cross-border buyers. This guide explores the advantages of the SOQR model and offers actionable insights, including how to identify flexible supply chains, lower MOQ (minimum order quantity), optimize inventory management, and leverage data-driven product selection for independent stores—helping buyers stay ahead in a competitive market.